{"id":292,"date":"2023-11-22T02:08:29","date_gmt":"2023-11-22T02:08:29","guid":{"rendered":"https:\/\/digital-blastoff.com\/?page_id=292"},"modified":"2024-04-26T02:39:46","modified_gmt":"2024-04-26T02:39:46","slug":"pauta-digital","status":"publish","type":"page","link":"https:\/\/digital-blastoff.com\/en\/pauta-digital\/","title":{"rendered":"Pauta Digital"},"content":{"rendered":"[et_pb_section fb_built=\u00bb1&#8243; custom_padding_last_edited=\u00bbon|desktop\u00bb next_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbHeader\u00bb _builder_version=\u00bb4.16&#8243; use_background_color_gradient=\u00bbon\u00bb background_color_gradient_direction=\u00bb130deg\u00bb background_color_gradient_stops=\u00bb#ffcf1b 0%|#ff881b 100%\u00bb background_color_gradient_start=\u00bb#7876FE\u00bb background_color_gradient_end=\u00bb#99D1FF\u00bb background_image=\u00bbhttps:\/\/digital-blastoff.com\/wp-content\/uploads\/2023\/12\/banner-footer.png\u00bb parallax=\u00bbon\u00bb custom_padding=\u00bb7vw||10vw||false|false\u00bb custom_padding_tablet=\u00bb100px||100px||true\u00bb custom_padding_phone=\u00bb||||true\u00bb bottom_divider_style=\u00bbramp2&#8243; bottom_divider_height=\u00bb250px\u00bb bottom_divider_flip=\u00bbhorizontal\u00bb bottom_divider_height_tablet=\u00bb150px\u00bb bottom_divider_height_phone=\u00bb110px\u00bb bottom_divider_height_last_edited=\u00bbon|phone\u00bb da_disable_devices=\u00bboff|off|off\u00bb saved_tabs=\u00bball\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.23.1&#8243; text_font=\u00bbRoboto||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb1.8em\u00bb header_font=\u00bbRoboto|700|||||||\u00bb header_text_align=\u00bbcenter\u00bb header_font_size=\u00bb80px\u00bb header_line_height=\u00bb1.2em\u00bb header_3_font=\u00bbRoboto|700||on|||||\u00bb header_3_text_align=\u00bbcenter\u00bb header_3_text_color=\u00bb#ffffff\u00bb header_3_font_size=\u00bb24px\u00bb header_3_letter_spacing=\u00bb10px\u00bb header_3_line_height=\u00bb2em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb module_alignment=\u00bbcenter\u00bb header_font_size_tablet=\u00bb40px\u00bb header_font_size_phone=\u00bb32px\u00bb header_font_size_last_edited=\u00bbon|phone\u00bb header_3_font_size_tablet=\u00bb16px\u00bb header_3_font_size_phone=\u00bb14px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb header_3_letter_spacing_tablet=\u00bb5px\u00bb header_3_letter_spacing_phone=\u00bb\u00bb header_3_letter_spacing_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]<h3>Pauta digital<\/h3>\n<h1>SEM<\/h1>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb admin_label=\u00bbBenefits\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb custom_padding_tablet=\u00bb0px|||\u00bb custom_padding_phone=\u00bb0px|||\u00bb bottom_divider_style=\u00bbramp\u00bb bottom_divider_color=\u00bb#ffffff\u00bb bottom_divider_height=\u00bb250px\u00bb bottom_divider_height_tablet=\u00bb150px\u00bb bottom_divider_height_phone=\u00bb110px\u00bb bottom_divider_height_last_edited=\u00bbon|phone\u00bb da_disable_devices=\u00bboff|off|off\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb saved_tabs=\u00bball\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.23.4&#8243; text_font=\u00bbPoppins||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb link_font=\u00bbPoppins||||||||\u00bb link_text_color=\u00bb#FF881B\u00bb ul_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbPoppins|700|||||||\u00bb header_2_font_size=\u00bb45px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb800px\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<h2>\u00bfQue es la pauta digital (SEM)?<\/h2>\n<p>La <strong>pauta digital<\/strong>, tambi\u00e9n conocida como <strong>SEM (Search Engine Marketing)<\/strong>, es un servicio que se enfoca en crear anuncios en plataformas como Google y Facebook. Estos anuncios se muestran a las personas cuando buscan productos o servicios relacionados con tu negocio en Google, o cuando est\u00e1n navegando en Facebook. <strong>El objetivo es hacer que tu negocio sea m\u00e1s visible en internet y llegar a un p\u00fablico espec\u00edfico que est\u00e9 interesado en lo que ofreces.<\/strong> La <strong>pauta digital SEM<\/strong> implica la selecci\u00f3n de palabras clave relevantes, la creaci\u00f3n de anuncios atractivos y la gesti\u00f3n de presupuestos publicitarios para obtener los mejores resultados.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.23.4&#8243; text_font=\u00bb||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb ul_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbPoppins|700|||||||\u00bb header_2_font_size=\u00bb43px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb800px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<h2>Nuestros Servicio Incluye<\/h2>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; _builder_version=\u00bb4.16&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_toggle title=\u00bbInvestigaci\u00f3n de Palabras Clave\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; _dynamic_attributes=\u00bblink_option_url\u00bb title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb link_option_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIyMSJ9fQ==@\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb global_colors_info=\u00bb{}\u00bb]<p>Identificaci\u00f3n de las palabras clave relevantes que los usuarios utilizan al buscar productos o servicios relacionados con tu negocio.<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbConfiguraci\u00f3n de Campa\u00f1as\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Definici\u00f3n de los par\u00e1metros de la campa\u00f1a, incluyendo presupuestos, ubicaciones geogr\u00e1ficas y horarios de visualizaci\u00f3n.<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbSeguimiento y Anal\u00edtica\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Implementaci\u00f3n de herramientas de seguimiento para medir el rendimiento de las campa\u00f1as y realizar ajustes en funci\u00f3n de los datos.<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbPruebas y Optimizaci\u00f3n Continua\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Realizaci\u00f3n de pruebas A\/B y ajustes constantes para mejorar el rendimiento de los anuncios.<\/p>[\/et_pb_toggle][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_toggle title=\u00bbDise\u00f1o de Anuncios\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb global_colors_info=\u00bb{}\u00bb]<p>Creaci\u00f3n de anuncios atractivos y efectivos que se mostrar\u00e1n en los resultados de b\u00fasqueda y en las redes sociales.<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbOptimizaci\u00f3n de Landing Pages\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Asegurarse de que las p\u00e1ginas de destino a las que conducen los anuncios est\u00e9n dise\u00f1adas para convertir visitantes en clientes.<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbGesti\u00f3n de Presupuesto\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Administraci\u00f3n del presupuesto publicitario de manera eficiente para maximizar el retorno de la inversi\u00f3n (ROI).<\/p>[\/et_pb_toggle][et_pb_toggle title=\u00bbInforme de Resultados\u00bb open_toggle_text_color=\u00bb#4F01E1&#8243; _builder_version=\u00bb4.23.1&#8243; title_text_color=\u00bb#490075&#8243; title_font=\u00bbRoboto|700|||||||\u00bb title_font_size=\u00bb18px\u00bb title_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb body_link_font=\u00bbPoppins|700|||||||\u00bb background_color=\u00bb#ffffff\u00bb custom_margin=\u00bb||12%|\u00bb custom_padding=\u00bb|30px||30px\u00bb animation_style=\u00bbfold\u00bb animation_direction=\u00bbtop\u00bb border_radii=\u00bb|||10px|10px\u00bb border_width_all=\u00bb0px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb70px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<p>Proporcionar informes peri\u00f3dicos que detallen el rendimiento de las campa\u00f1as y los logros alcanzados.<\/p>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.25.0&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column _builder_version=\u00bb4.25.0&#8243; _module_preset=\u00bbdefault\u00bb type=\u00bb4_4&#8243;][et_pb_code _builder_version=\u00bb4.25.0&#8243; _module_preset=\u00bbdefault\u00bb text_orientation=\u00bbcenter\u00bb hover_enabled=\u00bb0&#8243; sticky_enabled=\u00bb0&#8243;]<a href=\"https:\/\/www.hostgator.la\/6942-6-1-1598.html\" target=\"_blank\" rel=\"nofollow noopener\"><img loading=\"lazy\" decoding=\"async\" style=\"border:0px\" src=\"https:\/\/latam-files.hostgator.com\/es\/afiliados\/webhosting\/970x90.png\" width=\"970\" height=\"90\" alt=\"\"><\/a>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb use_custom_width=\u00bbon\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.23.4&#8243; text_font=\u00bb||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb ul_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbPoppins|700|||||||\u00bb header_2_font_size=\u00bb43px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb800px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<h2>\u00bfComo te beneficia la pauta digital?<\/h2>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb use_custom_width=\u00bbon\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbVisibilidad Inmediata\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#x7d;||divi||400&#8243; icon_color=\u00bb#f767b4&#8243; icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; header_font=\u00bbRoboto|700|||||||\u00bb header_font_size=\u00bb18px\u00bb header_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_line_height=\u00bb1.8em\u00bb background_color=\u00bb#ffffff\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbleft\u00bb custom_padding_last_edited=\u00bboff|desktop\u00bb animation_style=\u00bbzoom\u00bb animation_intensity_zoom=\u00bb8%\u00bb animation=\u00bboff\u00bb icon_font_size=\u00bb32px\u00bb global_colors_info=\u00bb{}\u00bb]<p>Tus <strong>anuncios<\/strong> pueden aparecer en los resultados de b\u00fasqueda de Google de inmediato, lo que te brinda una <strong>visibilidad instant\u00e1nea.<\/strong><\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbControl Total del Presupuesto\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#x54;||divi||400&#8243; icon_color=\u00bb#6be8d9&#8243; icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; header_font=\u00bbRoboto|700|||||||\u00bb header_font_size=\u00bb18px\u00bb header_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_line_height=\u00bb1.8em\u00bb background_color=\u00bb#ffffff\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbleft\u00bb custom_padding=\u00bb|||\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb icon_font_size=\u00bb32px\u00bb global_colors_info=\u00bb{}\u00bb]<p>Puedes establecer un presupuesto diario o mensual y controlar cu\u00e1nto deseas gastar en <strong>publicidad en l\u00ednea<\/strong>.<\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbSegmentaci\u00f3n Precisa\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#x7a;||divi||400&#8243; icon_color=\u00bb#76ce44&#8243; icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; header_font=\u00bbRoboto|700|||||||\u00bb header_font_size=\u00bb18px\u00bb header_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_line_height=\u00bb1.8em\u00bb background_color=\u00bb#ffffff\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbleft\u00bb custom_padding=\u00bb|||\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb icon_font_size=\u00bb32px\u00bb global_colors_info=\u00bb{}\u00bb]<p>Puedes dirigir tus <strong>anuncios<\/strong> a un p\u00fablico espec\u00edfico seg\u00fan criterios como la ubicaci\u00f3n geogr\u00e1fica, la demograf\u00eda y los intereses.<\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbResultados Medibles\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#x77;||divi||400&#8243; icon_color=\u00bb#ffce51&#8243; icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; header_font=\u00bbRoboto|700|||||||\u00bb header_font_size=\u00bb18px\u00bb header_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_line_height=\u00bb1.8em\u00bb background_color=\u00bb#ffffff\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbleft\u00bb custom_padding=\u00bb|||\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb icon_font_size=\u00bb32px\u00bb global_colors_info=\u00bb{}\u00bb]<p>Puedes rastrear y medir f\u00e1cilmente el rendimiento de tus anuncios, incluyendo clics, conversiones y ROI.<\/p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; 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icon_color=\u00bb#fa5e5d\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; header_font=\u00bbRoboto|700|||||||\u00bb header_font_size=\u00bb18px\u00bb header_line_height=\u00bb1.7em\u00bb body_font=\u00bb||||||||\u00bb body_line_height=\u00bb1.8em\u00bb background_color=\u00bb#ffffff\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbleft\u00bb custom_padding=\u00bb|||\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb icon_font_size=\u00bb32px\u00bb global_colors_info=\u00bb{}\u00bb]<p>Te permite competir de manera efectiva con otros negocios en l\u00ednea y aparecer por encima de ellos en los resultados de b\u00fasqueda.<\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbFlexibilidad y Personalizaci\u00f3n\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe001;||divi||400&#8243; icon_color=\u00bb#06b4fe\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb32px\u00bb _builder_version=\u00bb4.23.4&#8243; 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_dynamic_attributes=\u00bburl\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_testimonial author=\u00bbMauricio Camacho\u00bb job_title=\u00bbGerente General\u00bb company_name=\u00bbSoluciones Tecnologicas MCC\u00bb quote_icon=\u00bboff\u00bb quote_icon_color=\u00bb#b5b5b5&#8243; quote_icon_background_color=\u00bb#ffffff\u00bb _builder_version=\u00bb4.23.1&#8243; body_font=\u00bbPoppins||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb background_color=\u00bbrgba(255,255,255,0.45)\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb40px|30px|40px|30px|true|true\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb border_color_all_portrait=\u00bb#ffffff\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb50px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb global_colors_info=\u00bb{}\u00bb]<p>Me ha gustado mucho la colaboraci\u00f3n con Digital. Su trabajo en equipo para que mi empresa cada vez sea m\u00e1s visitada en su p\u00e1gina web. Los recomiendo 100%. Porque tienen un servicio muy personalizado y siempre est\u00e1n al tanto de nosotros y creo que eso es lo que hace mucho la diferencia.<\/p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/digital-blastoff.com\/wp-content\/uploads\/2023\/12\/netcomp-1.png\u00bb alt=\u00bbNetcomp\u00bb title_text=\u00bbnetcomp\u00bb url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wcm9qZWN0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1NCJ9fQ==@\u00bb url_new_window=\u00bbon\u00bb align=\u00bbcenter\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.23.2&#8243; _dynamic_attributes=\u00bburl\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_testimonial author=\u00bbAna Maria Correa\u00bb job_title=\u00bbCEO\u00bb company_name=\u00bbNetcomp Bogota\u00bb quote_icon=\u00bboff\u00bb quote_icon_color=\u00bb#b5b5b5&#8243; quote_icon_background_color=\u00bb#ffffff\u00bb _builder_version=\u00bb4.23.2&#8243; body_font=\u00bbPoppins||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb background_color=\u00bbrgba(255,255,255,0.45)\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb40px|30px|40px|30px|true|true\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb border_color_all_portrait=\u00bb#ffffff\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb50px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb global_colors_info=\u00bb{}\u00bb]<p>Conozco a Mafe y Daniel como personas emprendedoras y en mi empresa han sido de gran ayuda. Me han permitido acercarme m\u00e1s a mis clientes por mis redes sociales, aquellos que hacen recompra y piden soporte. Ellos me han prestado asesor\u00eda y acompa\u00f1amiento durante todo el proceso. <\/p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/digital-blastoff.com\/wp-content\/uploads\/2023\/12\/la-esmeralda-1.png\u00bb alt=\u00bbLa esmeralda\u00bb title_text=\u00bbla esmeralda\u00bb url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wcm9qZWN0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY2NiJ9fQ==@\u00bb url_new_window=\u00bbon\u00bb align=\u00bbcenter\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.23.2&#8243; _dynamic_attributes=\u00bburl\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_testimonial author=\u00bbYandra Palacios\u00bb job_title=\u00bbFundadora\u00bb company_name=\u00bbJoyeria La Esmeralda\u00bb quote_icon=\u00bboff\u00bb quote_icon_color=\u00bb#b5b5b5&#8243; quote_icon_background_color=\u00bb#ffffff\u00bb _builder_version=\u00bb4.23.1&#8243; body_font=\u00bbPoppins||||||||\u00bb body_font_size=\u00bb16px\u00bb body_line_height=\u00bb2em\u00bb background_color=\u00bbrgba(255,255,255,0.45)\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb40px|30px|40px|30px|true|true\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb border_color_all_portrait=\u00bb#ffffff\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_blur=\u00bb50px\u00bb box_shadow_color=\u00bbrgba(110,130,208,0.18)\u00bb global_colors_info=\u00bb{}\u00bb]<p>Digital nos presta el servicio en todo lo que se trata de la publicidad en internet. 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background_color=\u00bb#FFCF1B\u00bb background_enable_color=\u00bbon\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_stops=\u00bb#ffcf1b 0%|#ff881b 100%\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb6px|6px|6px|6px\u00bb global_colors_info=\u00bb{}\u00bb follow_button=\u00bboff\u00bb url_new_window=\u00bbon\u00bb]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][\/et_pb_section]","protected":false},"excerpt":{"rendered":"<p>Pauta digital SEM\u00bfQue es la pauta digital (SEM)? La pauta digital, tambi\u00e9n conocida como SEM (Search Engine Marketing), es un servicio que se enfoca en crear anuncios en plataformas como Google y Facebook. Estos anuncios se muestran a las personas cuando buscan productos o servicios relacionados con tu negocio en Google, o cuando est\u00e1n navegando [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_joinchat":[],"footnotes":""},"class_list":["post-292","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pauta Digital - Agencia Digital Blastoff<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digital-blastoff.com\/en\/pauta-digital\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pauta Digital - Agencia Digital Blastoff\" \/>\n<meta property=\"og:description\" content=\"Pauta digital SEM\u00bfQue es la pauta digital (SEM)? 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